Consumer intelligence: Experience is everything

23 May, 2018

Ingredients for great experiences

Give customers a great experience and they’ll buy more, be more loyal and share their experience with friends. Great. That’s what every company strives for. 

Yet, many consumers seem disappointed. Call it an experience disconnect: companies tout the latest technology or snappy design, but haven’t focused on—or invested in—the most meaningful aspects of customer experience.

What truly makes for a good experience? Speed. Convenience. Consistency. Friendliness. And a human connection.

Consumer intelligence: a woman seen using a tablet through a coffee shop window.

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David Lee

Partner, PwC Ireland (Republic of)

Tel: +353 1 792 6455

Ronan Fitzpatrick

Director, PwC Ireland (Republic of)

Tel: +353 1 792 8287

Kieran Hannon

Senior Manager, PwC Ireland (Republic of)

Tel: +353 1 792 6076

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