Our sponsorships

At the heart of Irish sporting ambition 

Developing and celebrating sporting talent and enabling future champions to fulfill their potential aligns perfectly with our commitment to our own people. 

Our Gaelic games sponsorships 

Our long and far-reaching partnerships with both the Gaelic Athletic Association (GAA) and Gaelic Players Association (GPA) have run since 2012. We expanded our commitment in 2017 by becoming the title sponsors of the PwC All-Star Awards. 

In 2022, we also became the title sponsor of the PwC Camogie All-Star Awards, reinforcing our ambition to increase the profile and participation of women in sport. 

In addition, the PwC GAA/GPA Player of the Month Awards and the PwC GPA Women’s Player of the Month Awards recognise and profile outstanding performances by players across all Gaelic codes throughout the championship season.

Discover more about our Gaelic games sponsorships Awards here.

Nurturing underage Irish rugby

Nurturing talent, developing resilience and supporting ambition is at the core of our partnership. Like the Irish Rugby Football Union (IRFU), we believe in enabling Ireland’s best young players to realise their full potential. That means never being satisfied, owning responsibility and being determined. 

In 2006, PwC announced its sponsorship of the U20s team. In the two decades since, that support has expanded to nine squads across male and female teams in the Rugby 7s, Rugby 15s and Interprovincial levels.

We also sponsor the National Training Squad programme (previously the Elite Player Development Pathway) to develop talented underage club and school players.

At the heart of Irish culture

Irish life revolves around culture. We’re dedicated to collaboration and creativity to achieve innovative results, and our sponsorships in this space reflect that.

Wexford Festival Opera

Like Wexford Festival Opera, we believe in nurturing and inspiring young talent to realise their full potential.

As long-running partners of Wexford Festival Opera, we sponsor the Wexford Factory, an academy for young Irish or Irish-based singers. This two-year programme takes place in September, ahead of the annual international opera festival. 

Museum of Irish Literature (MoLI)

PwC sponsors MoLI’s First Fridays Event series, offering free late-night access to the Irish Museum of Literature from 6pm to 9pm on the first Friday of each month.

This partnership showcases PwC’s dedication to empowering young talent and advancing arts and culture. First Fridays feature diverse events like readings, talks, film screenings, music and dance, showcasing a fantastic lineup of artists and performers each month. 

At the heart of future business leaders

As one of Ireland's largest graduate employers, we focus on developing our people. Our education sponsorships mirror our commitment to nurturing talent and increasing learning opportunities for the next generation.

UCD Quinn Scholarship

The scholarship aims to support promising students who face challenges in fully accessing college opportunities. Each year, the PwC scholarships are granted based on merit, achievement and their potential impact. The scholarship aims to help scholars excel in their college journey and to enhance participation within the learning community. Additionally, the scholarship offers more than just monetary support; each scholar will have the opportunity to engage with industry professionals and gain valuable industry insights.

TUD TrailblazHER

TrailblazHER supports and advances opportunities for women at second level, third level and, beyond their educational experience, in the workplace. We are delighted to be a supporting partner, participating in various events, and providing role models and mentoring.

DCU Access Programme

The DCU Access Programme promotes equality of access to third-level education for students from groups under-represented in higher education.

We’re proud to support it by providing scholarships and taking part in the Access summer internship placement programme.

University of Galway Skills Pathway

By sponsoring the University of Galway Skills Pathway, we can help equip students with valuable career skills:

• Skills for success
• Skills for business
• Innovation, creativity and enterprise

Junior Achievement

We enable our staff who take time out of their working day to deliver Junior Achievement educational programmes targeted at inner city schools, educating students between five and 15 on business-related topics.

Early Learning Initiative

The Early Learning Initiative (ELI) provides parent and child learning and educational assistance through various innovative national programmes. Our financial commitment supports a key part of The Early Learning Initiative — their ParentChild+ Programme.

PwC Empowering Futures Programme (EFP)

The EFP programme is a bespoke PwC initiative for students from secondary schools across the North East Inner City (NEIC). We are committed to education and upskilling, and provide financial and mentoring support to help students finish their Leaving Certificate, complete third-level education, and ultimately join the PwC graduate programme.